Fading Fast

Connoisseur
7,614
United States
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NY
I stumbled across this illustration - a Coke ad from 1957 - and thought it would be neat to attempt to get a thread going on illustrations of Ivy clothes (kinda like what Flanderian is doing with Vintage Esquire illustrations over on the other side of the house).

And, if not, this one with its OCBD, ski and V-neck sweaters, khakis, argyle socks and Weejuns is fun just by itself. Also, clearly, Coke wanted to position itself as cool, so this is more evidence that the cool kids of the '50s were dressing in Ivy.

Many years ago, I dated a blonde who said a black turtleneck is a blonde's best friend - no argument from me.

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Flanderian

Connoisseur
21,097
United States
New Jersey
Flanders
I stumbled across this illustration - a Coke ad from 1957 - and thought it would be neat to attempt to get a thread going on illustrations of Ivy clothes (kinda like what Flanderian is doing with Vintage Esquire illustrations over on the other side of the house).

And, if not, this one with its OCBD, ski and V-neck sweaters, khakis, argyle socks and Weejuns is fun just by itself. Also, clearly, Coke wanted to position itself as cool, so this is more evidence that the cool kids of the '50s were dressing in Ivy.

Many years ago, I dated a blonde who said a black turtleneck is blonde's best friend - no argument from me.

View attachment 26840
Great illustration!

Thanks!
 

Fading Fast

Connoisseur
7,614
United States
New York
NY
Ah, '57. I remember it well, being a god-awful gorgeous 12 year-old and all. But I think there's rum in them thar Cokes. The kneeling guy who's way too close to the fire has spilled a box of little square things. Quaaludes I think.
Proving that you can take the boy out of New Jersey, but not New Jersey out of the boy, when my girlfriend and I go to the racetrack (1st clue New Jersey's still in the boy), we bring along a flask of rum to spike up the Cokes (2nd clue).

Sitting in Grandstand seats at Belmont adding Captain Morgan to track-purchased Cokes is not something to be proud of, but it is very New Jersey.
 

Fading Fast

Connoisseur
7,614
United States
New York
NY
Tab-collar shirt, sack suit, macintosh casually draped over one arm and nubile blonde over the other - flying ain't what it used to be.
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N.B. The lining on her raincoat is very cool.
 

Doctor Damage

Connoisseur
5,726
Canada
Ontario
Toronto
^ That painting reminds me of many such images which appeared in early issues of Playboy illustrating the exciting single playboy lifestyle or something like that. It's amazing how ubiquitous Pan Am was at one point, now only old-timers know the brand.
 

Fading Fast

Connoisseur
7,614
United States
New York
NY
^ That painting reminds me of many such images which appeared in early issues of Playboy illustrating the exciting single playboy lifestyle or something like that. It's amazing how ubiquitous Pan Am was at one point, now only old-timers know the brand.
As a little kid in the late '60s, I have a vague memory of somebody in our neighborhood taking an airplane trip - it was still a big deal back then, at least in my not fancy-or-wealthy town - and seeing that little blue Pan Am bag and thinking how cool it was.
 

Flanderian

Connoisseur
21,097
United States
New Jersey
Flanders
^ That painting reminds me of many such images which appeared in early issues of Playboy illustrating the exciting single playboy lifestyle or something like that. It's amazing how ubiquitous Pan Am was at one point, now only old-timers know the brand.
As a little kid in the late '60s, I have a vague memory of somebody in our neighborhood taking an airplane trip - it was still a big deal back then, at least in my not fancy-or-wealthy town - and seeing that little blue Pan Am bag and thinking how cool it was.
If you've not seen it, you might enjoy Spielberg's "small" 2002 film, Catch Me if You Can with DiCaprio as the young protagonist. Just a well made, solid and entertaining film set in the era. Fine cast and excellent performances throughout, but perhaps most astonishing, it's largely true.

Obviously, I'm a big fan. :oops:







 

Fading Fast

Connoisseur
7,614
United States
New York
NY
⇧ haven't seen it, but will be on the outlook now - thank you for the tip.
 

rl1856

Active Member with Corp. Privileges
484
United States
South Carolina
Charleston
I stumbled across this illustration - a Coke ad from 1957 - and thought it would be neat to attempt to get a thread going on illustrations of Ivy clothes (kinda like what Flanderian is doing with Vintage Esquire illustrations over on the other side of the house).

And, if not, this one with its OCBD, ski and V-neck sweaters, khakis, argyle socks and Weejuns is fun just by itself. Also, clearly, Coke wanted to position itself as cool, so this is more evidence that the cool kids of the '50s were dressing in Ivy.

Many years ago, I dated a blonde who said a black turtleneck is a blonde's best friend - no argument from me.

View attachment 26840
Inspiration for Don and Betty Draper.
 
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